How to Manage Your Affiliates - Part One in a Series on Anyone Can Work at Home
If you want to become a master at online marketing, then you will need
to adopt resourceful ways to make sales and not just rely upon your own
personal reach.
In order to make sizable profits online, you need other people promoting
your products or services, as you yourself will not be able to reach the
entire market you are aimed at serving, as this is virtually impossible,
even with the Internets ease of use.
Many people will have connections and relationships to members of the
market you want to reach that you are yet to place your product or service
in front of. These people may also have innovative strategies and techniques
you may have never even considered before in promoting your products.
Therefore, you need to recruit these people to become your affiliates.
An affiliate is a person who will promote your product/service for a share
of the profits that are generated when a sale is made. As a result, you
will be able to reach more of the market you want to reach via the affiliates
who promote your products to them.
The affiliate is rewarded, the customer gets access to as many options as
possible in their search, and you are rewarded with more sales that you
could ever imagine accomplishing on your own.
Typically, the affiliates will earn a portion of those sales for each sale
they make. At the very least, 50% of the profits should be theirs, and
nowadays, the percentage should be higher – even 80-90% of the profits is
not uncommon. But this will depend on the industry you are selling to.
It is possible that with physical products, you may only award as little
as 5-15%, but with eGoods and virtual products, then the commission are
always much higher to attract the top affiliates to your business.
In fact, some marketers will offer 100% commissions for each sale their
affiliates make, while the marketer makes money on the back-end via one-time
offers, selling branded versions of ebooks, or via another offer such as
offering a subscription to a paid membership site.
For more information on attracting top-performing affiliates. Read ?”
Part two in our series on Affiliate Marketing, called “







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October 13th, 2008 at 7:00 am
[...] you read Part One yet? If not, check out the link for Part One of managing your affiliates at anyone can work at home by clicking this [...]
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